Tata Cliq targets becoming India’s largest e-commerce retailer

Tata Group is ecomm arm, Tata Cliq is looking to be India’s biggest retailer in the online marketplace. The retailer is rolling out major discounting initiatives and hoping to give tough competition to the larger existing e-commerce players, Amazon and Flipkart. If Amazon gave the world e-commerce, Flipkart made it mainstream in India as soon. Tata Cliq is enhancing it’s online presence in online marketplace with spending on digital marketing and heavily discounting products. As

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