Top 10 Startup Mistakes To Avoid In 2021 - Ecommerce Guru
startup mistakes to avoid

Top 10 Startup Mistakes To Avoid In 2021

Building a startup is a journey that might initially look easy but when you fall into it you will realize that it is way tougher. Entrepreneurs are not born overnight and they need to hustle, avoid mistakes and constantly pay effort to make their startup reach its destination. On your journey, you will come across myriad situations where you need to make decisions that could determine whether you will succeed or have to face failure. According to a survey, nine startups among ten face failures and they face a 20% failure rate in the year of initiation. Most of the startups indeed fail but that’s not why you should hold back on your dreams. Avoiding the mistakes that rest do can help your startup succeed with flying colors. This article talks about all these startup mistakes to avoid.

List of Top 10 startup mistakes to be avoided to be successful:

Poorly designed business plan:

The most common thing that was found among all the startups that failed was either a no business plan or a poorly designed one. You must possess a written business plan to execute shortly. Think of your business to be a journey and all you need to do is plan it perfectly for a smooth experience and better results. Plan your business considering aspects like target audience, competitors, and products.

Being not flexible to the changes:

Changes are popping up everywhere and every day even in the algorithm of search engines. Hence even if you have a solid business plan it must be flexible enough to adapt to the changes going on. Many startups ignore adapting to changes and have to face failure within no time. Get a backup plan that can assist you when the original one fails.

Also Read: Top Selling Items On Flipkart In 2021

Handling everything on your own:

When you build a startup you feel energetic and start doing everything on your own. You play each role all by yourself and get huge stress on your head to save a bit of money. A startup has many aspects to look after that cannot be handled by a single human. Be a two-man army and get a co-founder for your startup to avoid the stress that is one of the mistakes to avoid when starting a business getting the training before starting is a must to know more about the startup business training please check the link.

The same boring stuff:

Customers come to you when you offer unique services in the industry. If you serve the usual products to the customers that your competitors already do, you will surely fail. Give your potential customers an advantage so that they can buy from you. Get a thorough overview of what your rivals offer to serve better.

Too high or too low value:

The toughest task while you build a startup is deciding prices for your commodities and services. And this is not only an issue with startups but with reputed companies too. Get knowledge of the industry and pricing to make it easier. And have a good pricing plan so that you can get better investments.

Illogical investment:

While you are starting with a huge sum or with a very low amount, investing in invaluable things that aid business growth is important. Think that your startup needs a luxurious office or a better marketing strategy. Invest in useful resources rather than wasting money.

Expecting rapid growth:

As mentioned above, startups are journeys that lead to a destination. And journeys need time to complete, a startup needs lots of effort and valuable decisions to succeed. Just simply investing won’t do the job. You need to have patience and let the hard work pay off. You cannot expect growth overnight. 

Initiation at wrong time and situation:

Failure of your startup might be because you have launched it too early and people are not yet educated enough to understand it. Also, it might fail because of a lack of resources to sustain in the market and you have without thinking of it initiated at the wrong time. Learnability to understand the changes and start at the right time.

Not understanding customer needs:

Startups avoid the most important part of their success that is customers. Understand what they desire and build your brand according to it. Also, acknowledge your customers and make them feel important to succeed. 

Not trying hard:

With facing failure, startup owners tend to give up and not try. They give up on the fight and do not intend to learn from it. Be adaptable to change and have the courage to stand up after a failure. 


When you decide to launch a startup, do anything that takes to succeed.  Have a look at both successful and failed startups to realize what you need to do. Avoid the business startup mistakes mentioned above to ensure you safely launch and maintain your dream of a startup.